The below write-up was downloaded from artbackwash.blogspot.com
Brand Logo Option 1.
Nothing helps me to get into the creative zone and focus more then listening to something while I work. Be it music, audio books or as is the case this past weekend a cool lecture by biblical scholar Michael S. Heiser. He went in depth regarding ancient Semitic Languages and dissected some very controversial verses in the Old Testament. The guy is amazing and has a pretty good sense of humor too.
His topics are what I like to call "X File Bible Studies." The one I listened too was all about demonic hybrids and how what happened in Genesis 6 will happen again in the "End Times." And if you thought that was fringe, he was presenting this topic at a national UFO convention. LOL
BTW: If you're not familiar with the finer points of Biblical Prophecy don't sweat it, you can get a good Cliff Notes version in YouTube form here. Or if you want a good book on the subject that spells it out verse by verse then be sure to read this.
Well needless to say it got my mind churning. I started thinking about the dark lords master plan in the future. And regardless of your theological comprehension you no doubt have seen enough references over the years via movies and books to know that the number "666" is related to the prince of darkness. In fact the Bible has this to say about it.
"He also forced everyone, small and great, rich and poor, free and slave, to receive a mark on his right hand or on his forehead, so that no one could buy or sell unless he had the mark, which is the name of the beast or the number of his name.
This calls for wisdom. If anyone has insight, let him calculate the number of the beast, for it is man's number. His number is 666." - Revelation 13:18
But that said not all Christians view such verses as future events. Some think it all happened in AD 70? (This is called the preterist view) Anyway I'll get to the point of this post before I put you to sleep.
Brand Logo Option 2.
The Bible talks about a future world leader who will step upon the stage of human history and will woo the world to his brand of leadership, politics, spiritualism and set forth an agenda for a new world vision. You've probably heard him referred to as "The Antichrist."
Many times I've thought about this whole subject, but this time was very different. I pictured the number "666" in my minds eye and couldn't help but think to myself from a graphic design and marketing point of view.
"How would Satan and his minion sell this brand if it's a literal mark containing the number 666?"
Hollywood and centuries of viral marketing have already tainted the equity. Even a person who would never consider themselves a "Bible Believer" would probably pass on getting "666" applied to their hand or forehead.
Being a creatively curious person I decided to spend half an hour and see if I could create a brand logo for Satan. (After all he'll more then likely hire a brand agency to do this in the future.) I realized I needed coherent rationale before I started and this is what I came up with.
- "666" has to be in the logo.
- A brand name has to be developed. (Think "Zoloft", "Viagra" or "Crestor.")
- Must use "Red". (Satan owns this color. Sorry "Target" and "Coke.")
- Spend no more then 30 minutes on it. (Have work to do.)
- Approach it like a corporate client.
- No cliches. (Think "Devil Horns" and "Trident.")
The above was the two options I came up with. The hardest part was the new brand name actually. After all we are talking about the master deceiver in all history here so his true nefarious tendencies need to be cloaked in a thin veneer of corporate benevolence.
Anyway it entertained me if only for a few minutes during this horizontal hold and I thought it would make for a fun post. Enjoy.
To JATI's credit, here's a pat on the head from the innovator: "I don't see the Jati logo as a problem, I actually like it better than the one I did," said Von Glitschka in an email reply to Harakahdaily, following a report that the logo unveiled at the launch of Jalur Tiga, or Jati could have been inspired by the designs he posted on his blog in 2008.